Tuesday, December 24, 2019

Social Entrepreneurship Growth And Challenges - 2024 Words

Social Entrepreneurship: Growth and Challenges Khushbu Sakalle Student Stratford University Falls Church Campus â€Å"Entrepreneurship based on purposeful and systematic innovation. It includes not only the independent businessman but also company directors and managers who actually carry out innovative functions.†Ã¢â‚¬â€Schumpeter, (1939) INTRODUCTION â€Å"What is Social entrepreneurship? It is generally defined as -Entrepreneurship activity impacting directly impacting the social purpose.† The terms social entrepreneur and social entrepreneurship were used first in the literature on social change in the 1960s and 1970s.The terms came into widespread use in the 1980s and 1990s, promoted by Bill Drayton the founder of Ashoka: Innovators for the Public and others such as Charles Lead beater. A social entrepreneur approach toward identifying the practical solutions to social problems by combining innovation, resourcefulness and opportunity. These entrepreneurs find out innovative processes, services and products, or indistinct ways of merging proven practice with innovation to address difficult social issues. So the focus of their work is on development of an enterprise, education, environment, health and labor conditions or human rights, social entrepreneurs are people who acquire on the problems made by changes in terms of opportunities to societies. This research paper concentrate on social entrepreneurship and its growth and challenges. The objective of this research paper is toShow MoreRelatedA Study On Female Entrepreneurs1487 Words   |  6 Pagesopen new ventures and also coping with the entrepreneurial system in the UK. Initially, women want to be part of the entrepreneurship activities and studies shows that the rate of women entrepreneurs is increasing (Brush et al, 2006). Gender discrimination is no longer a taboo in this twentieth century (Butler, 2003). 1.1 Research background In today’s business world, entrepreneurship is fundamental for the whole society and businesses (Blundel and Lockett, 2011). There is a considerable interestRead MoreThe Effects of Dam Construction on the Environment, A Literature Review930 Words   |  4 Pagesinvoluntary population displacement or transfers may lead to irreversible social and cultural impoverishment (McDowell, 1996). Forced population displacement may lead to eight forms of impoverishment: unemployment, homelessness, landlessness, marginalization, food insecurity, loss of access to common property, erosion of health status and social disarticulation (Cernea, 1990). In identifying the potential adverse environmental, social and economic impact and increased positive outcomes related to hydropowerRead MoreCorporate Entrepreneurship1295 Words   |  6 PagesCorporate Entrepreneurship Corporate Entrepreneurship can be seen as the process whereby an individual or a group creates a new venture within an existing organization, revitalizes and renews an organization ,or innovates. Zahra’s(1986) definition of corporate entrepreneurship suggests aformal or informal activity aimed at creating new businesses in established firms through product and process innovations and market developments,whereas sathe(1985) defines corporate entrepreneurship as a processRead MoreIndia s Total India Focused Fund1532 Words   |  7 Pagesmillion, chiefly in the technology, consumer and healthcare sectors. Sequoia Capital’s total India-focused funds equals approximately USD 2 billion (http://yourstory.com/2014/05/sequoia-capital-india-fund/). The Indian Entrepreneurship ecosystem has been witnessing a steady growth be it in the form of landmark acquisitions, investments or the opening up of an overall opportunity. India’s biggest online retailer Flipkart raised $1 billion in fresh capital recently with a goal to become the ‘mobileRead MoreFactors That Can Promote or Hinder Enterpreneurship1492 Words   |  6 PagesLIST AND EXPLAIN FACTORS THAT CAN PROMOTE OR HINDER ENTREPRENEURSHIP. Entrepreneur: An entrepreneur is a person who starts an enterprise. He searches for change and responds to it. A number of definitions have been given of an entrepreneur- The economists view him as a fourth factor of production along with land labour and capital. To put it very simply an entrepreneur is someone who perceives opportunity, organizes resources needed for exploiting that opportunity and exploits it. Computers, mobileRead MoreThe Practice Of Entrepreneurship Through Time And The Global Enterprise1642 Words   |  7 PagesIntroduction The practice of entrepreneurship has existed throughout history with the definition advancing through time and the global enterprise. During the life of Marco Polo, entrepreneurship was defined as the practice of being the â€Å"go-between† (Arthur Hisrich, 2011, p. 2) in trade endeavors. Today, the definition includes: the development of ideas, comprehensive risk, commitment of time and resources, and vision with the overarching goal of holistic success and autonomy (Arthur Hisrich,Read MoreA Brief Biography of Entrepreneurship Essay1397 Words   |  6 Pages1. Introduction In times of crisis, the economy needs new ideas to bring about a change to reactive safely the economy and provide more confidence to the customers. Entrepreneurship plays an important role in the sustainable growth in the economy performance. Innovation and creativity have been never easy, however, in a globalized world that is struggling to recover from a major economic crisis, they play a vital role to recover the economy, becoming the new core competencies of corporationsRead MoreEssay on Can Entrepreneurship Improve Africas Wellbeing Development1628 Words   |  7 PagesCan Entrepreneurship Improve Africa’s Wellbeing Development? Introduction Africa is one of the poorest areas in the world. Data shows that in some countries, poverty reaches unbelievable rates and people live with less than $1 a day (Ngwane 2003). In contrast, in some countries like USA bankers and CEOs earn up to 400 million dollars a year in bonuses and salaries (Enron 2005). On the other hand, entrepreneurship has significantly increased developed countries’ wellbeing in the last century. InRead MoreConcept of Entrepreneurship1455 Words   |  6 PagesQ1. Discuss and define the concept of ‘entrepreneurship’. The entrepreneur is our visionary, the creator in each of us. Were born with that quality and it defines our lives as we respond to what we see, hear, feel, and experience. It is developed, nurtured, and given space to flourish or is squelched, thwarted, without air or stimulation, and dies. Michael Gerber The term entrepreneur has been around since the seventeenth-century, it originates from France, where the phrase â€Å"entreprendre† wasRead MoreHow Women Empowerment Can Help Overcome Discrimination On The Social And Economical Level? Essay1354 Words   |  6 Pages How women empowerment can help to overcome the discrimination on the social and economical level? Entry 1 Brohan, E. E.-E. (2010). Self-stigma, empowerment and perceived discrimination among people with schizophrenia in 14 European countries: the GAMIAN-Europe study. Schizophrenia research, 12. Summary Economic development of countries and concept of women empowerment are positively related. It is the policy commitment for equal representation of women on the economic level that can help in eliminating

Monday, December 16, 2019

Influence of Dominant Culture Free Essays

Eunice Oh Jerome 2/24/11 Essay 3 Draft 1 Influences of Dominant Cultures There are many historical stories and daily events where we can see influences of dominant cultures. When a dominant power controls a minority power, there can have some positive effects; however, most of the influences are negative. The memoir, When I Was Puerto Rican, by Esmeralda Santiago, is a great example of how the majority can have a variety of influences on the minority. We will write a custom essay sample on Influence of Dominant Culture or any similar topic only for you Order Now The influences of a dominant culture on others can cause some limitations upon the minority’s actions or behaviors that can be seen as â€Å"against the norm†, can cause the minority to lose their culture and assimilate into the majority and possibly lead to suffering, mistreatment, and discrimination by majority groups. The dominant culture or power can cause some limitations to the minority’s actions. In the memoir, When I Was Puerto Rican, Negi shows how men have power over women in a family. In Puerto Rico, men are supposed to work outside and be the breadwinner of the family. Women are not expected to have a job, but instead are subjected to a domestic role, such as doing the housework and raising children. This dominant traditional culture imposes many limitations on women such as not as many jobs are available compared to the opportunities offered to men and need to get married before they reach a certain age to not be called Jamonas, which translates to â€Å"old, unmarried woman†. In the memoir, Mami gets a job and tells Negi to take care of her siblings. This causes her family members to feel different ways. Negi expresses, â€Å"I couldn’t help the tears that broke my face into a million bits, which made her kneel and hold me†(112). Negi describes how Mami has to get up even earlier than before to make breakfast and go to work. The dominant culture of females doing the housework requires Mami to work both outside and at home. Also, since the dominant culture is expecting women to stay at home, people view Mami as a woman who does not fit with the norm. It is hard to break dominant traditional cultures that place many limitations on the minority. In Puerto Rico, people call unmarried old woman Jamonas. Because the dominant culture sees those women with certain perception, it already makes other people see Jamonas in a wrong way. This will impose many limitations on Jamonas’ actions such as when they try to get a job or to get married. Having limitations is not the only influence of the dominant culture. It can also cause the minority to lose their culture and become a part of the majority. In the article, â€Å"Alien Soil†, Jamaica Kincaid recalls what she sees about the influence of a dominant culture in her experience. There was naturally an attempt among some of them (Antiguans) to imitate their rulers in this particular way—by rearranging the landscape—and they did it without question†. Antiguan people are following the dominant ruler (the English) without noticing and questioning what they are doing. Since it is more likely that the majority will greatly influence the culture and way of life of the minority. It can result in the minority losing their culture. Also, as the dominant culture influences the minority, it is likely that the minority follows and believes that the dominant side seems right. When Hitler first became the dictator of Germany, it is certain that many citizens did not want Hitler to be the dictator. However, as Nazi power became dominant, citizens slowly jumped the bandwagon. Citizens, who could be seen as the minority in terms of power, chose to follow the new dominant culture in order to survive and for the good of the country. This resulted in tragedy, which killed an unbelievable number of Jewish people during World War II. Therefore, it is important to decide if it is okay to follow the dominant power. The Jewish people had to lose their culture since the Nazis tried to wipe out the gene of the Jewish. They did not have any power to oppose Hitler, which just leads to their death. Puerto Rico can be seen as an independent country, but the ultimate power belongs to the United States. This indirect dominant power of the United States over Puerto Ricans causes many influences. The older generation in Puerto Rico mostly opposed on the United States having power over them, but the younger generation seems to prefer the way they live right now. This shift in opinion was because of dominant power. Since the United States helps them and was beneficial to them, the younger generation in Puerto Rico tend to follow the US’ dominant power. This might result in the loss of their culture due to the dominant culture’s influences. Another influence of the dominant culture is that the minority group usually suffers a lot of mistreatment and discrimination from the majority. Korea was once conquered by Japan around the early 1940’s, and some influences still remain as a scar in many people’s lives. Korea’s lack of improvement in the economy and educational system was later dominated by the Japanese style. This was one of the few good parts of Japanese dominant culture influences from Korea. However, there are many negative influences that required many sacrifices from Koreans. Japan was in the war with America at that time, therefore, Japan took most of the military resources from Korea. Most citizens were forced to work like slaves and not treated like human. Those sacrifices still remain in many people’s lives. It brings a lot of influences to younger generation, too. Koreans and Japanese often show hatred toward each other when thinking about their belligerent history. The memoir, Fairwell to Manzanar, by Jeanne Wakasuki, shows how the Japanese had to go through all the sacrifices because of the dominant power of the United States. After the Pearl Harbor attack, Japanese people were placed in internment camps, even though they did not commit any crimes directly. However, the dominant power of the United States was enough to force the Japanese to the camps. It led to a lot of turmoil for them. Jeanne’s father lost his pride and power as the head of the family. They had to give up on their home, friends, and live in harsh conditions. This historical memoir shows that dominant power can influence the lives of many people just because of they are powerless to fight back. There can be many positive influences of dominant cultures. However, having the dominant power on the minority is more likely to influence them in negative ways. It can cause many disturbances, such as the loss of minority power, and can also lead to sacrifices from the minority to survive from the majority. Therefore, it is crucial for both the majority and minority to cooperate to ensure the prosperity of the collective. How to cite Influence of Dominant Culture, Essay examples

Sunday, December 8, 2019

Scm And Erp Implementation At Nike Commerce Essay Example For Students

Scm And Erp Implementation At Nike Commerce Essay Nike, Inc. is an integrated company which designs, advancements and markets worldwide athletic, footwear, dress, equipment and accoutrements. This company is a big publically traded athletic wear and equipment provider which is based in United States. And it is the universe s taking provider that supplies athletic places and dress and it is a major maker of athleticss equipment with gross over $ 18.6 billion in twelvemonth 2008. In that twelvemonth Nike employed more than 30 000 people worldwide. In 1964 the company started Blue Ribbon Sport which was founded by athlete Phil Knight and his manager Bill Bowerman. Merchandise Nike produces a broad scope of merchandises, such as places and dress for athletics activities like football, tennis, running, hoops, golf, combat athleticss, and American football for work forces, adult females and kids. The first merchandise of Nike was track running places which ware released by Nike in 1987. Some of the company s places cut down weight because they contain Fly wire and Linarite Foam. In 2010 Nike aggregation were worn by university squads like Miami, Alabama, Florida, Oregon, West Virginia, Pittsburgh etc. NIKE S SUPPLY CHAIN MANAGEMENT Supply Chain Management or ( SCM ) is the direction of the full value-added concatenation, from the provider to maker right through to the retail merchant and the concluding client. Three primary ends of SCM are: Reducing stock list, increasing the dealing velocity by interchanging informations in real-time and increasing gross revenues by implementing client demands more expeditiously. Shortly, SCM is a concern web change overing from purchasing, doing, traveling, and warehousing to selling. The purpose of Nike was to make their merchandises different or alone from other shoe manufacturers that s why the supply concatenation direction of Nike focused on that by keeping its relationship with its providers in order to be able to make its production procedure better. Nike s supply concatenation includes all the activities, such as goods and services from the natural stuff phase, assembly, makers, warehouse, parts providers, and distribution to the end-user whose primary end is to maximise the value and stockholder wealth of the company. Supply concatenation direction brought certain benefits to the company. Costss from outsourcing allowed Nike to concentrate on its nucleus competences such as merchandise design, selling, and Air Sole engineering. Relationship of company with its providers made it contingent for them to hold better quality merchandise with low costs through reduced administrative and paysheet costs. Nike s assortment of 860 providers allow them flexibleness, besides allowed them faster service in instances of exigencies and choice criterion. The engineerings of Nike like reassigning informations, orders, communicating via cyberspace and databases allow them execute and run into the demands of clients in a timely mode and at the same clip allowed them to hold a good stock list and monitoring control. Nike s supply concatenation was confronted with many obstructions. One of the grounds was an expensive execution of proficient constituents ; another ground was holding excessively many providers which can take them losing control of stock list and operations direction. A mistake of some shoe parts providers can ensue hold in its supply concatenation procedure ; non execution of providers of Nike s can one time once more dispose of the public perceptual experience of the company and besides tendency prognosiss and unstable economic system may impact consumers need. I2 SOFTWARE IMPLEMENTATION In 1999, Nike Inc. decided to implement the first portion of the supply concatenation scheme. So they decided for demand and supply concatenation be aftering application package from i2 engineering. The cost of this scheme was $ 40 million. The scheme of Nike utilizing i2 package was to assist the company to enable them decide and observe any jobs efficaciously, to execute effectual concern planning, and assist them to fit the supply with demand by mapping out the fabrication of specific merchandises. .u2cfb15f77d5ad3ce13e759f78c70b20e , .u2cfb15f77d5ad3ce13e759f78c70b20e .postImageUrl , .u2cfb15f77d5ad3ce13e759f78c70b20e .centered-text-area { min-height: 80px; position: relative; } .u2cfb15f77d5ad3ce13e759f78c70b20e , .u2cfb15f77d5ad3ce13e759f78c70b20e:hover , .u2cfb15f77d5ad3ce13e759f78c70b20e:visited , .u2cfb15f77d5ad3ce13e759f78c70b20e:active { border:0!important; } .u2cfb15f77d5ad3ce13e759f78c70b20e .clearfix:after { content: ""; display: table; clear: both; } .u2cfb15f77d5ad3ce13e759f78c70b20e { display: block; transition: background-color 250ms; webkit-transition: background-color 250ms; width: 100%; opacity: 1; transition: opacity 250ms; webkit-transition: opacity 250ms; background-color: #95A5A6; } .u2cfb15f77d5ad3ce13e759f78c70b20e:active , .u2cfb15f77d5ad3ce13e759f78c70b20e:hover { opacity: 1; transition: opacity 250ms; webkit-transition: opacity 250ms; background-color: #2C3E50; } .u2cfb15f77d5ad3ce13e759f78c70b20e .centered-text-area { width: 100%; position: relative ; } .u2cfb15f77d5ad3ce13e759f78c70b20e .ctaText { border-bottom: 0 solid #fff; color: #2980B9; font-size: 16px; font-weight: bold; margin: 0; padding: 0; text-decoration: underline; } .u2cfb15f77d5ad3ce13e759f78c70b20e .postTitle { color: #FFFFFF; font-size: 16px; font-weight: 600; margin: 0; padding: 0; width: 100%; } .u2cfb15f77d5ad3ce13e759f78c70b20e .ctaButton { background-color: #7F8C8D!important; color: #2980B9; border: none; border-radius: 3px; box-shadow: none; font-size: 14px; font-weight: bold; line-height: 26px; moz-border-radius: 3px; text-align: center; text-decoration: none; text-shadow: none; width: 80px; min-height: 80px; background: url(https://artscolumbia.org/wp-content/plugins/intelly-related-posts/assets/images/simple-arrow.png)no-repeat; position: absolute; right: 0; top: 0; } .u2cfb15f77d5ad3ce13e759f78c70b20e:hover .ctaButton { background-color: #34495E!important; } .u2cfb15f77d5ad3ce13e759f78c70b20e .centered-text { display: table; height: 80px; padding-left : 18px; top: 0; } .u2cfb15f77d5ad3ce13e759f78c70b20e .u2cfb15f77d5ad3ce13e759f78c70b20e-content { display: table-cell; margin: 0; padding: 0; padding-right: 108px; position: relative; vertical-align: middle; width: 100%; } .u2cfb15f77d5ad3ce13e759f78c70b20e:after { content: ""; display: block; clear: both; } READ: Dear ___: EssayREASONS FOR I2 S SOFTWARE FAILURE The failure was bosom when the company announced that they had net incomes of $ 97.4 million and this amount was 48 million below from their earlier prognosis for the 3rd one-fourth ended February 28, 2001.They besides mentioned that this gross short autumn was caused from the supply concatenation package that was installed signifier i2 s Technologies. By the manner this failure affected company s repute as an advanced user of engineering. Some jobs that were caused from the i2 package were as follows: Integration: it could nt incorporate with SAP ERP, the integrating was required to be with ERP, SCM and CRM but this did nt go on in i2 SCM that was working so stray. Customization: there was a high customization demand prognosis which caused system operations to be really slow. Deployment utilizing bequest system: the complexness for come ining input information by the deficiency of integrating in several linguistic communications and besides subsystems consequences in clangs, bugs, tremendous holds. There was no realistic clip of ends: because there was an utmost force per unit area In timelines, this consequence in low degree of proving before traveling alive and may be forcing the chance of mistakes. And the undermentioned jobs were that the package was giving unequal information, the market status begins to alter and NCS undertaking complication and as a consequence of all this reappraisal of meetings. After all this jobs the Nike and the company that produced package were indicating finger at each other. Software Company said that they had some specific templets and methodological analysis for usage and we ever recommend to our clients to follow them but Nike alternatively chose non to make that. Besides she added that Nike s job is isolated incident and the other 1000 companies are non in hazard. IMPLEMENTING SAP AFS This clip Nike decided to implement specifically developed package for dress and for footwear industry the package called AFS which was a discrepancy of the SAP R/3. With the individual Instance Strategy, Nike begin utilizing SAP AFS application across all the geographicss where Nike is sold and, on the other manus they besides decided to take to implement the other SAP applications which include Supply Chain direction ( SCM ) and Business Information warehouse which was considered a pilot trial of SAP Net Weaver platform for the close hereafter. The company thinks that the individual Instance Strategy would ensue in better integrating and besides supply a competitory border by enabling holistic position of its concern. Benefits Nike spent six old ages and $ 500 million on the undertaking. In 2004 the 80 % of the undertaking was completed, and the company gained several benefits from the undertaking. The benefits were spliting: better fiscal direction improved their gross of prediction decreased the stock list degree speedy maker and design procedure Direct Benefits: Better integrating between sections Improved degree of determination devising Better visibleness into costumer order minutess Non-quantifilable benefits Decision As a decision we can state that every company sneers by their errors even though this mistakes cost a batch. As we discussed below one of the biggest error of the Nike was taking a hapless quality company that had neer designed such large package and tried first clip on Nike and when the job occurred they were nt able to accept their mistakes. By the manner besides we learned the importance of pilot trial because of the force per unit area they could nt prove the package and they faced a job such that the lose was felt 9 months in the company. There was a vision spread in the company, where the function of prediction was nt clearly defined and it had a difficult influence on supply concatenation direction. And eventually if at that place existed any experient external adviser, both old jobs would hold been managed. .u300a5b44d676837a0928788b7dd5768d , .u300a5b44d676837a0928788b7dd5768d .postImageUrl , .u300a5b44d676837a0928788b7dd5768d .centered-text-area { min-height: 80px; position : relative; } .u300a5b44d676837a0928788b7dd5768d , .u300a5b44d676837a0928788b7dd5768d:hover , .u300a5b44d676837a0928788b7dd5768d:visited , .u300a5b44d676837a0928788b7dd5768d:active { border:0!important; } .u300a5b44d676837a0928788b7dd5768d .clearfix:after { content: ""; display: table; clear: both; } .u300a5b44d676837a0928788b7dd5768d { display: block; transition: background-color 250ms; webkit-transition: background-color 250ms; width: 100%; opacity: 1; transition: opacity 250ms; webkit-transition: opacity 250ms; background-color: #95A5A6; } .u300a5b44d676837a0928788b7dd5768d:active , .u300a5b44d676837a0928788b7dd5768d:hover { opacity: 1; transition: opacity 250ms; webkit-transition: opacity 250ms; background-color: #2C3E50; } .u300a5b44d676837a0928788b7dd5768d .centered-text-area { width: 100%; position: relative; } .u300a5b44d676837a0928788b7dd5768d .ctaText { border-bottom: 0 solid #fff; color: #2980B9; font-size: 16px; font-weight: bold; margin: 0; padding: 0; text-decoration: underline; } .u300a5b44d676837a0928788b7dd5768d .postTitle { color: #FFFFFF; font-size: 16px; font-weight: 600; margin: 0; padding: 0; width: 100%; } .u300a5b44d676837a0928788b7dd5768d .ctaButton { background-color: #7F8C8D!important; color: #2980B9; border: none; border-radius: 3px; box-shadow: none; font-size: 14px; font-weight: bold; line-height: 26px; moz-border-radius: 3px; text-align: center; text-decoration: none; text-shadow: none; width: 80px; min-height: 80px; background: url(https://artscolumbia.org/wp-content/plugins/intelly-related-posts/assets/images/simple-arrow.png)no-repeat; position: absolute; right: 0; top: 0; } .u300a5b44d676837a0928788b7dd5768d:hover .ctaButton { background-color: #34495E!important; } .u300a5b44d676837a0928788b7dd5768d .centered-text { display: table; height: 80px; padding-left: 18px; top: 0; } .u300a5b44d676837a0928788b7dd5768d .u300a5b44d676837a0928788b7dd5768d-content { display: table-cell; margin: 0; padding: 0; padding-right: 108px; positio n: relative; vertical-align: middle; width: 100%; } .u300a5b44d676837a0928788b7dd5768d:after { content: ""; display: block; clear: both; } READ: Western Ideas Impact On Civilizations Essay

Sunday, December 1, 2019

Police Brutality free essay sample

Analyzing an Argument This argument is directed to two different types of people: the police and the public. This addresses two different types of an audience. It addresses a hostile audience and it addresses a sympathetic audience. You can who the audience is because the author tells you in the essay. The tone of this essay is informative and it uses a lot of examples. This brings up our second major tool. This tool is called pathos. The author uses some very detailed examples of events that happened to get the people to have sympathy for the topic. The author tells his audience that most of the violence is directed towards African Americans and people of other races. This brings up pathos because race is still a touchy subject these days and some people can relate to what is happening in the world. The last major tool that the author uses is ethos. We will write a custom essay sample on Police Brutality or any similar topic specifically for you Do Not WasteYour Time HIRE WRITER Only 13.90 / page The author gains credibility through his quotes and his examples. He uses things from people like Yussuf Naimkly from the University of Regina. He also uses people like Patrick V. Murphy who was a head of police commissions in Detroit, New York and Washington, D. C. There are two major assumptions that I have taken from this article. The first major assumption is that some police officers are good but most of them are bad and use their power ungratefully. The second assumption is that most of the police brutality is directed toward people with and ethnic background. He uses some examples to back these up but what the author fails to realize is that there are other incidents in which these assumptions can be countered. I feel that the argument in this essay is pretty effective towards the public audience. I feel that if the political audience were to read it they would need a little more evidence in order for the author to swing them. The police can just make comebacks saying that are only a few events that have happened; although, the author does address a statistic that a police officer stated dealing with the crime rate dropping. There aren’t that many improvements that I feel this article should have. The first improvement that I think this article should have is with its ethos. With using the quotes from the college professors the author never states what job that that person holds. The person could be a professor in a completely different field and that would take away from the credibility. The other thing that I think needs to be improved is the forcefulness. An essay should be there to force a person into believing something but this essays tone seems a little to laid back considering the one type of audience it is addressing. The final point that I am trying to make is that you cannot write and argument to two different groups. I think that the author should only address a sympathetic audience because of the tone of the passage. If people can relate to this essay then the essay with be strong but if people can’t relate to it then the essay will be weak.